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Moshi uses one Meta connection for Instagram, Messenger, and paid ads. Connect Meta before you publish a Paid Engagement Ad or Listen on Instagram flow.

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Requirements

Moshi shows only the requirements that apply to your selection.

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Connect Meta

1

Open Integrations

Open Settings and select Integrations. Select Meta.
2

Choose the paid ads option

Keep Paid messaging ads on to publish ads and receive conversion insights. Turn it off when you only want Instagram and Messenger conversations.
3

Authorize on Meta

Select Connect Meta. A window opens on business.facebook.com. Grant the requested permissions and return to Moshi.
4

Grant every asset

Select your Facebook Page, your Instagram account, your ad account, and your pixel. Moshi can only use the assets that you grant in this window.
5

Select a page

Moshi shows Pick a Meta page when your login has access to more than one page. Select the page for this workspace and select Connect page.
Meta is connected when the integration shows Connected and lists your Instagram account, Page, and ad account.
Grant the pixel in the Meta window. Meta presents the pixel as an optional asset and lets you continue without it. Moshi cannot report conversions against a pixel that you did not grant.

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What it powers

A Moshi flow is different from a Meta campaign, ad set, or ad. Connecting Meta does not publish anything to Meta on its own.

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Connection states

Moshi also shows a banner when a connected account needs attention.

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Fix a broken connection

Reconnect Meta when the builder shows an account or permission error. Reconnect Meta and grant the missing asset when a Page, Instagram account, ad account, or pixel is absent from the connected list. Moshi cannot connect a page that another workspace already uses. Re-run the connect flow and grant a different page when every page is taken. An Instagram account also needs its Facebook Page granted. Grant the Page in Meta when Moshi reports that an Instagram account cannot be connected yet. To remove the connection, select Disconnect and confirm Disconnect Instagram & Messenger?.